On September 10th, the 12th GDMS Global Digital Marketing Summit officially opened at the Marriott Marquis Hotel in Shanghai. This annual marketing event is known as the “Oriental Cannes Creative Festival” in the industry, and this year’s theme is “Emotion First”. On the opening day, more than 4500 brand marketers, over 100 industry leaders, four major forums, and eight themes from three venues were held simultaneously. Among the partners in the conference lineup, one stands out – ‘GDMS Conference Designated Portable WiFi’. In this category, there is only one brand: Flying Cat. Translate AI Large Model Translation On September 10th, the 12th GDMS Global Digital Marketing Summit officially commenced at the Shanghai Marriott Marquis Hotel.This annual marketing extravaganza, known in the industry as the “Eastern Cannes Creative Festival,” has set its theme for this year as “Emotion First.” On the opening day, over 4,500 brand marketers, more than 100 industry leaders, four main forum sessions, and eight topic tracks across three venues were simultaneously in session. Among the conference’s partner lineup, one stood out prominently—”GDMS Conference Designated Portable WiFi.” Under this category, only one brand was featured: FLYMODEM.
Before discussing “emotions,” the first thing tested is “connection.”
Let’s take a look at the concentration of this conference first:
The main forum is located in the Baiyan Hall, with four time slots in two days – perception emotions, attribution emotions, management emotions, and internalization emotions; At the sub venue, eight topic lines were simultaneously launched, including Generation Z, its economy, its economy, emotional micro moments, AI penetration, emotional micro culture, instant retail, and emotional e-commerce; On the afternoon of September 10th, there will be a “offline retail certainty growth training camp”; In addition to one-on-one business meetings, each session lasts for 15 minutes, and the total number of sessions can be up to 18.
What is the value of the four words’ unique designation ‘
The theme of this year’s GDMS is “Emotions First”. In the “GDMS Conference Designated Portable WiFi” section, only FLYMODEM is listed.
This is not an ordinary logo exposure. Sponsors buy exposure slots, and the word ‘designated’ indicates responsibility – someone must provide security for the mobile network at the conference venue.
Firstly, identity transition. Feimao is no longer just a consumer brand selling portable WiFi, but has taken the position of “connectivity infrastructure” at brand level conferences. From devices in individual users’ pockets to official network guarantees for thousands of people, this is a role upgrade.
Secondly, circle penetration. 4500+brand marketers are the most concentrated group in the marketing industry – brand owners, platform owners, service providers, and media are all here. In a complex signal and crowded environment like a hotel venue, the network performance will be personally perceived by everyone, which is more convincing than any parameter table on a page.
Thirdly, trust endorsement. Handing over the mobile network security of a conference with thousands of attendees to a brand is itself a public vote by the organizers on its reliability. For B2B and institutional clients, the validation of such practical scenarios carries much more weight than the numbers on the PPT.
Why did the FLYMODEM take down the ‘unique designation’? three hole cards
Bottom card one: If the internet is not good, it will change on its own. FLYMODEM is the first brand in the industry to implement multi network integration intelligent connection technology solutions, with multiple operator backups and wireless connection reliability increased to 99.99%, supporting manual switching. This’ multi network fusion free switching technology ‘has been certified by CIC as a pioneer in the market position.
Bottom card two: After 18 years of accumulation, I have developed not just a single device, but a complete set of connection systems. The brand is affiliated with Beijing Zhongyuan Yishang Technology Co., Ltd., established in Zhongguancun, Beijing in June 2008. It is a national high-tech enterprise and a specialized and innovative “little giant” enterprise in Beijing. It has research and development centers in Beijing and Shenzhen, as well as customer service and cloud data centers in Hohhot. As of now, the platform has served over 12 million individual users and more than 30000 institutional users, and its products have been sold to nearly 20 countries overseas.
Bottom card three: Early card placement in the AI era. In 2025, FLYMODEM will launch its “FLYMODEM AI WiFi” product line, focusing on office, learning, and conference scenarios, and will be certified as the “AI WiFi Category Pioneer” by iResearch Consulting; In the same year, it was selected as one of the “World Internet of Things 500” by WIOTC and won the “Brand Leading · Leading Brand Award”. At the service level, FLYMODEM provides 24/7 online service and an average response time of 3 minutes. Individual users enjoy a 2-year equipment warranty or replacement, as well as lifetime basic services after activation.
What does FLYMODEM solve from the venue to the workplace
The conference is only for two days, but the marketing anxiety of being disconnected from the internet will not end.
The live streaming team is most afraid of unstable uplink and stuttering when broadcasting outside; Business travelers staying in hotels are most afraid of WiFi speed limits and login difficulties; Temporary stage setup for the exhibition, dozens of people need to form a network, and the biggest fear is that there won’t be enough time to pull the line; The content team is most afraid of not being able to send back materials when shooting outdoors.
The answer given by FLYMODEM is very direct: no need to search for the internet, no need to ride on the internet, no need to wait for people, no need for complex operations, multiple devices are connected together, and multiple operator networks can be used whichever is smooth. The certainty of connection is the prerequisite for content and business.
The 12th GDMS has set the theme as “Emotions First”. In marketing, emotions are insight, resonance, and content; But in the matter of connectivity, what is truly scarce is certainty.
When more than 4500 marketers are racing against time to share materials, conduct live broadcasts, and discuss business at Shanghai Baohua Marriott, what Feimao wants to do is to make the “internet” matter unnecessary to be discussed.
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